Content Marketing

Written By Dave Rubin

How do you positively impact a legacy music festival’s brand?

With a lot of listening, strategy, and deep appreciation for the roots of the event. After nearly 20 years in the heart of Northern California, High Sierra Music Festival wanted to grow their brand.

The challenge was to help the producers keep the spirit of the 4-day event alive throughout the year. Build brand. Expand interest. Grow audience.

  • Social Media

  • Digital Launch Strategy

  • Content Marketing

  • Community Growth

  • Loyalty

  • Field Marketing

Dave Rubin
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